Hoping this week for a meeting with a prominent incumbent council candidate running in the Toronto Municipal Elections. The underlying connection is one that a friend who is very politically involved suggested.
Paraphrasing this friend, a municipal candidate for council doesn't run a campaign: he or she runs a whole spectrum of campaigns. In one area, the campaign is about a new recreation center; in another, it's about noise problems. In another it might be parking or condo development. But the operating model is area-based concerns.
I quickly built a tool to allow any arbitrarily defined area to act as a filter for the list of constituents and supporters. Now, instead of a general email that includes a story or policy that is of interest to a given supporter, that supporter can receive an email that focusses only on the issues relevant to the areas that they are within.
That email is a lot more likely to grab the interest of a recipient, and a link within it can take the now-interested reader to a full exposition of the candidate's positions on all all issues. But the key is to engage them, and I'm hoping that this new facility will begin to provide a use-case for Urbanistica in the political realm.
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